In collaboration with Saentys, I designed and built the iPRES marketing website for People Connect, a French HR services group. The brief was to translate Saentys's design direction into a clean, performant Webflow build for a professional French audience.
The Webflow site uses structured layouts and responsive navigation to communicate the iPRES offering clearly, with a Webflow CMS configured so the People Connect team can manage content updates directly without developer involvement.
Project scope
- Websites
- Website development
- Website management
People Connect needed to launch the iPRES brand into the French HR services market with a digital presence that communicated professionalism and clarity from day one. The French B2B audience has specific expectations around design sophistication and information hierarchy, and a site that feels generic or template-driven would undermine the brand before a single sales conversation happened.
The collaboration model added a layer of coordination. Saentys handled the creative direction while I handled the Webflow build, which meant the design intent needed to translate cleanly through the development process without losing fidelity or adding timeline.
The site also needed to hand content control to the People Connect team after launch, so the CMS architecture had to be intuitive enough for a non-technical team to manage confidently.
